Emily Acanfora

Creative + Strategy

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Acurian App & Illustrations: Keeping Patients on Track, One Badge at a Time

Designing two app interfaces for a patient recruitment company might not sound like a passport to creativity—but this project took me around the world, literally and figuratively. To help Acurian keep clinical trial participants engaged throughout their journey, we transformed the process into an adventure.

Each milestone unlocked a new global destination, complete with a custom badge illustration—over 100 in total—designed to match the app’s style while offering a playful sense of progress. From UX to illustration, this project blended function and delight, encouraging users to stay the course in a uniquely meaningful way.

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